Urbandictionary

Its amazing that I didnt know anything about urbandictionary.This is where i found out about it.You can go a step further by checking this out.

Crowdsourcing and CRM..smart thinking

Crowdsourcing is a term which I was not familiar with before reading the articles for the week. I am most impressed that the heads of prestigious and large organizations like Nike, IBM and the likes have decided to take social networking to the next level. The question to be asked is if this concept has been advantageous? From the article Nike’s New Public Design Studio, it is obvious that the relationships between the consumer and the various companies like Nike have been strengthened. The exercise of crowdsourcing gives the customer a sense of belonging which in the end emphasizes the saying “the customer is king.”



CRM couldn’t be any better. Even in the virtual world, companies like Adidas and Reebok connect to customers who are interested in customizing or buying products. This channel could help customers who want more anonymity to express their creativity without fear. Companies secure a customer's loyalty through this kind of connection.


Organizations like Nike have started reaping the fruits of this innovation. So, not everybody wants customized shoes but what of those that do? All in all business couldn't be better and customers involved are satisfied. What feedback can be better than that?


Nike’s New Public Design Studio